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Is Your Companion Ticketing Policy Fit for Purpose?

A self-audit for venue operators and event managers — 15 questions, around 20 minutes. Work through them honestly. The gaps you find are the risks your organisation is carrying right now.

Most companion ticketing complaints do not begin with bad intentions. They begin with an inconsistent policy — one that was written once, never reviewed, and is applied differently depending on who is on the phone or at the gate.

This self-audit is designed for a director, operations manager, or customer experience lead who wants an honest read on where their policy stands — before a complaint, a claim, or a court ruling makes that assessment for them.

Section 1 — The Policy Itself

1.Do you have a written companion/carer ticketing policy?

2.When did you last review this policy?

3.Does your policy apply consistently across all sales channels?

4.Is your companion ticketing policy clearly explained to customers in plain language before they need to use it?

Section 2 — Eligibility Criteria

5.Do your eligibility criteria recognise the full range of disability types, including non-visible disabilities?

6.Do you accept a recognised verification scheme — such as the Nimbus Access Card — as proof of companion ticket eligibility?

7.Is your evidence request proportionate — does it confirm the need for a companion without requiring sensitive medical detail?

Section 3 — Pricing and Commercial Terms

8.Is a free or discounted companion ticket linked to a defined eligibility criterion — not individual staff discretion?

9.Does the combined cost of a disabled customer's ticket and a companion ticket avoid creating a 'disability tax'?

10.Is your companion ticket pricing transparent and consistent across all booking channels?

Section 4 — Staff Training and Operations

11.Have all customer-facing staff been trained specifically on your companion ticketing policy within the last 12 months?

12.Do your staff understand the legal distinction between a companion present in a care role and a companion who is a full event participant?

13.Is there a clear, documented escalation procedure for disputed companion ticket cases?

Section 5 — Complaints and Review

14.Do you record and track companion ticketing complaints as a specific category?

15.Have you reviewed companion ticketing complaints from the last 24 months to identify patterns or systemic gaps?

Stay informed

We publish practical guidance on companion ticketing, caselaw updates, and accessibility policy for sport, music, entertainment, and live events. Leave your details and we'll send relevant resources when they're published — no spam, unsubscribe any time.

This checklist is provided for information only and does not constitute legal advice. For venue-specific advice, contact us.

CF

Chris Fry

Director, Strategic Access Advisory Limited

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